How Professional Headshots Can Help Your Business Grow

In the digital age, first impressions matter more than ever. Whether you’re meeting a potential client for the first time or trying to stand out on social media, presenting yourself is crucial. And in today’s business world, one of the best ways to make a great first impression is with a professional headshot. Here’s why: 

A Good Headshot Shows That You’re Serious About Your Business 

When somebody sees a professional headshot, they automatically think that the person in the photo is serious about their business. And when they see how put-together and polished you look, they’ll be more likely to take your business seriously. A professional headshot is a must if you want to be seen as a credible authority in your industry.

A Headshot Helps You Stand Out From The Competition 

In today’s digital world, everyone is fighting for attention online. And one of the best ways to make sure that people notice you is by having a great headshot. A well-done headshot will help you stand out from the sea of stock photos and amateur selfies that clutter up most business websites. If you want people to remember you, give them a headshot that they won’t forget. 

A Professional Headshot Makes You Look More Approachable 

A good headshot should show off your personality and help people feel like they know you before they’ve even met you. When somebody looks at your headshot and feels they could be friends with you, they’ll be more likely to want to do business with you. So if you want to ensure that your headshot attracts new clients, make sure it shows off your warm and friendly side. 

A professional headshot can do wonders for your business. It can help you attract new clients, stand out from the competition, and be a credible authority in your industry. So if you’re serious about taking your business to the next level, it’s time to invest in a great headshot. Trust us; it’s worth it.

How Good Product Photography Can Help Your Business Sell More Online

Product photography is critical for businesses selling online. Good product photography can make or break a sale. If your product photos are unappealing or of poor quality, customers will likely move on to a competitor’s site. On the other hand, if your product photos are professional and inviting, you’ll have a much better chance of making a sale. Here’s a closer look at why good product photography is essential and how it can help your business sell more online products.

Conveys Product Quality 

One of the most essential functions of product photography is conveying the quality of your product. If your product photos are low-quality, it will reflect poorly on the quality of your product. Conversely, if your product photos are high-quality, it will give customers the impression that your product is also high-quality. This is especially important for businesses selling luxury or high-end items. 

Helps Customers Visualize Products 

Another critical role of product photography is helping customers visualize products. This is especially important for businesses selling products that are difficult to visualize, such as clothing or home decor. By providing quality product photos, you can give customers a better idea of what your product looks like and how it might fit into their lives. This can be the difference between making a sale and losing out to a competitor. 

Builds Trust With Customers 

In addition to conveying quality and helping customers visualize products, good product photography also helps build trust with customers. If customers feel like they can trust your business, they’re more likely to make a purchase. High-quality product photos show that you’re invested in your business and are serious about providing quality products and services. 

As you can see, good product photography plays a critical role in eCommerce success. Now is the time to start if you’re not already investing in professional product photography. Doing so will help you sell more products online and build trust with your customers.

Oh What a Weekend

This weekend was a little crazy here in Baltimore. Thankfully, I was shooting two jobs in studio and did not get caught in the craziness that happened downtown. 

This weekend I had two sessions for Write Notepads & Co. The first one was a portrait session and video interview, part of their left-handed series. The other was some product photos. The product photos are always the most difficult. You know 1 hour of set up and 10 minutes of shooting. 

Both these sessions were broadcast on Meerkat, a mobile streaming app, and I will continue to stream all my shoots in the future. So, save me to your watch list. 

Must See YouTube Videos About Model Poses

I personally want great and fun photo sessions with my clients and other partners. Creativity should not be stressful. In order to make each session fun, cool, and productive, all the players in the drama have to be ready and prepared.

Most people think modeling is easy and anyone can do it, but the truth is it is very hard work. You will ask yourself, ” how many times can I take the same step before this photographer can get this shot. Without the model nothing would get done, no one wants to see their clothes on a mannequin. So, I found some videos that really help female models have the moves. You will look awesome and make the photographer look like a champ.

The first is from model scout Trudi Tapscott, How to Do Modeling Poses | Modeling, it is more like a training video but the advice and direction will get you hired and called back.

The Posing Tutorial from Czech Models Prague is in Czech and English but is the best since it is filmed from the photographer viewpoint. It is literally what we want to see while we are shooting, click, move, click, move…

Denis Salceda, a former geek turned sophisticated model, has great video and advice for beginning models. Talking about the feelings you might have and how to control them. Then you will kill the shoot and we will be blowing up your phone in the future.

Britt Bergmeister, from Next Management, breaks down smiling and how to do so you don’t look fake, How to Smile in Modeling Photos | Modeling

These are some great video that will help you help us.

BTS Makeup

Many times the simplest of images require the most production.

This weekend I had the opportunity to shoot the promotional materials for a really good makeup artist, one that has worked in film, fashion, and TV all over the world, Farzana. But for one fashion head shot there are hours of work and attention to detail. Take a look at some of the BTS images. The final images should be ready by April and I will definitely show the here.

me working before the first model starts the heat was a little slow starting

Hair by Marcus


makeup table

Hair by Marcus

Farzana and I looking at the light

Photographers’s point of view

Using Format